home services

Summit Home Services

Spend 7d

$18,430

CPL

$28

Active recommendations · 1

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Summit Home ServicesUrgency 3/5Budget shift3 hours ago

Shift $200/day from Meta Lead-Gen → Google Search — Google LTV 2.3× higher

Meta Lead-Gen cohort (last 90d) shows $340 avg revenue. Google Search cohort $782. Both converting at similar rates but LTV gap is widening. Recommend rebalance at $200/day increments weekly until Google saturates.

DetailsConfidence 4/5

Knowledge shards · 1

Concept6 days ago

Summit Home Services — retention-first strategy

Summit's positioning leans on retention vs acquisition. Lifetime service contracts + referral incentives as the primary funnel layers.

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Summit Home Services